Agents who want to represent Louisiana athletes must register with new online portal

Louisiana has launched a new online registration system requiring athlete agents to register with the state following the passage of a NIL-related bill that strengthens requirements for those representing local athletes. The new portal aims to regulate the Name, Image, and Likeness (NIL) market in Louisiana and ensure compliance with state standards. Agents who want to represent Louisiana athletes must now use this system to register and meet the state's enhanced requirements.